This tutorial walks through how to create engaging branded product videos using a simple, reusable process. By combining text transformation, image generation, video generation, and speech synthesis models, you can produce short, captivating clips that connect your product with recognizable brand aesthetics.

Why This Workflow Matters

Many video generation tools are limited to short clips, typically between five and eight seconds. This workflow helps you make the most of that duration by guiding each step, from concept creation to the final stitched video. Once set up, you can simply provide the product and brand names to generate new videos in minutes.

Step 1: Define the Creative Direction

Start by using a text transformation block as your “director.” This step defines how the short video will unfold. Focus on describing the product and its connection to the chosen brand. Include notes about design details, ornamentation, or stylistic cues that enhance the brand’s identity. Through trial and error, you will discover which aspects make the combination visually interesting.

Step 2: Generate the Product Image

Next, feed the refined text output into an image generation model to create the product image. Choose the correct aspect ratio and adjust any prompts if the image does not match your expectations. This step provides the visual foundation for your video.

Step 3: Add Visual Movement

Take the same base description and pass it to a video generation model. Here, add gentle movements such as slow background shifts or subtle product rotations. Avoid excessive motion, as the focus should remain on the creativity of the product and brand pairing.

Step 4: Create a Short Catchphrase

Using another text transformation block, generate a brief tagline or catchphrase that matches your video’s five-second length. This will serve as the spoken or captioned element in the final video. Keep it concise and brand-aligned.

Step 5: Generate the Voiceover

Feed the catchphrase into a speech generation model to produce the audio. You can select different voices and emotional tones to suit the product’s vibe. This step adds depth and personality to your short video.

Step 6: Combine Audio and Visuals

Finally, merge the generated video and audio using an add audio block. The result is a complete short-form branded video featuring your product in a unique creative setting.

Optional: Compile Multiple Variations

For an extended reel, duplicate and combine multiple video outputs. Stitching six versions together creates a continuous showcase of product and brand variations, ideal for social media posts or campaign highlights.

Final Thoughts

This six-step workflow transforms simple product descriptions into captivating brand-aligned videos. Once set up, you can reuse it across different products and campaigns, creating consistent, visually engaging content that captures attention within seconds.